Feather Friendly® Commercial Bird Collision Deterrent Technology
Protect birds from colliding with Commercial and Industrial windows while offering clear visibility without affecting building aesthetics or outward views.
Over the past decade there has been a groundswell of interest by government, industry, and citizens in environmental issues. One serious aspect of protecting our environment is protecting birds from fatal collisions with man-made structures, and this issue has not been addressed by our society, until now. Feather Friendly Bird Deterrent Technology is designed to protect our feathered friends while enhancing the building’s design.
It is estimated that collisions account for 1 billion bird deaths each year, or 10% of the total bird population in North America. In all of these collisions, buildings pose the biggest threat. Exterior glass, whether it be clear, tinted, or reflective, is not a recognizable part of the natural world for birds, and therefore, they simply do not 'see' it. Daytime collisions are generally associated with the reflection on the glass of vegetation or the sky on the lower 3-5 floors.
Feather Friendly is an easy-to-use and unobtrusive window application that is barely noticeable to humans but highly effective in allowing birds to ‘see’ the windows, allowing them to avoid deadly collisions with windows.
What You Need to Know About Feather Friendly® Window Markers
Durability and Performance Statement
Feather Friendly® is not a film but a marker that is placed on the outside surface of a window to reduce the surface reflection and alert birds to avoid collision.
Feather Friendly® is fabricated from only the highest quality 3M product and carries all the durability and performance assurances from 3M.
Feather Friendly® is recognized, approved and endorsed by both the American Bird Conservancy and FLAP.
Feather Friendly® Commercial and DIY products have been used for over 10 years on thousands of residential and commercial installations with the highest performance rating both in longevity and reduced collisions.
Feather Friendly® markers have been used successfully world wide in all climates and environments with no failures or reduced performance.
Feather Friendly® markers provide the best combination of collision avoidance, longevity, appearance and visibility to birds and clear visibility for humans looking through glass.
Feather Friendly® is quickly becoming the number one choice to reduce bird collisions with glass.